From May 5 to 8 at Fieramilano Rho, Tuttofood 2025 edition will open, hosting about 5,000 exhibitors from all over Italy and the world. B2B fair of reference for the agri-food ecosystem and a key national and international event for the development of the sector, where to discover, define and guide the evolution of the food & beverage sector.
Once again, this edition will be able to draw the trend lines of a sector that has taken on a key role in today’s society, where food now goes beyond the satisfaction of a primary need to encroach on the sociology of consumption and land on corporate budgets and national GDPs.
And Tuttofood Week lands in town.
Tuttofood 2025 edition will also leave the perimeter of the fairgrounds and land in the city, where Tuttofood Week will be staged. An off-show that will give the feeling of breathing the future through stimuli coming from all latitudes and Italy.
And so off to the rediscovery of ancient practices such as the ancient taste of smoking, but also of novelties such as basil pesto and Bufala Campana Mozzarella DOP that combines the most celebrated flavors of Liguria and Campania, or raisins with Balsamic Vinegar of Modena IGP.
Tuttofood 2025 edition : packaging with more personality
Innovations also concern everything that revolves around food. One example is the innovative saucer made of fully recyclable kraft paper, ready to be brought to the table and tasted. This type of packaging, the first in Italy, is a good example of another trend: packaging innovation that gives personality and new uses to products. For example, the transparent sphere filled with dried porcini mushrooms that lends itself to become a fun Christmas gift idea or to decorate the tree in a gourmet way, or the beer with a luminous label that recalls LED label experiments.
The healthy-fitness trend
Confirmed among the novelties of Tuttofood 2025 edition – https://www.tuttofood.it/ – is the healthy-fitness trend that favors protein, the main ingredient for quick meals out of the house, at work, or at the gym, with 20-gram bresaola bars and only 58 kilocalories or Hot Salami chips, dehydrated salami slices that respond to the craving for chips with the protein power of cold cuts.
A trend related to the health and wellness world also seen from a vegetarian or vegan perspective. Like the high-protein pasta that promises 14 grams of protein per serving without betraying tightness in cooking. Or Natural Plant Protein cocoa powder enriches smoothies and bowls with essential amino acids; or a plant-based mix that replaces egg gives 100 percent plant-based omelets