The 36th edition of Salone Franchising ed 2023 Milan was presented, from 19 to 21 October at Allianz-MiCo in Milan. Dedicated to those who wish to open their own business, the event with franchising and retail will offer a 360-degree view of the world of commercial franchising and new hybrid forms.
With over 100 brands already registered and more than 30 speakers who will take the main stage and hold various workshops, the Salone Franchising ed 2023 Milan will be a unique moment to support the entrepreneurial choices of those looking for the opportunity to start their own business, but at a “calculated risk”. The franchisors, i.e. the owners of the brands, are in fact able to make their know-how available to support the investment of aspiring franchisees, the entrepreneurs of tomorrow.
The numbers for 2022 and the estimates for the current year
The 2022 turnover of this sector came close to 31 billion euros, with a growth of 7.1% compared to 2021. The growth trend in the number of commercially affiliated sales points was positive, reaching 61,162 (+2.2 % compared to 2021) and employed workers, which rose to 252,848 (+6.2% compared to 2021). This year, according to an estimate by Assofranchising, the forecast is for an increase in turnover of around 3%. (source: Assofranchising Italia 2023 Report).
Salone Franchising ed 2023 Milan: many product categories involved
From large-scale retail trade to food, through electronics and personal services: there are many sectors in which the companies that will be present in Milan range.
Large-scale organized distribution has chosen the franchising formula for several years to find new entrepreneurs capable of investing in upcoming openings.
In fact, Carrefour, Coop, Despar, Crai will be present at Salone Franchising ed 2023 Milan together with other companies in the sector together with Eurospin, the main partner of the event. The other partnerships involve WindTre Business, Nolostand, IGS, Löwengrube, Anytime Fitness.
There is also space for the food sector with the brands McDonald’s, La Bottega del Caffè, I Love Poke, Befed, La Yogurteria, Doppio Malt, just to name a few. Also present are important brands from different sectors such as Bialetti, L’Erbolario, Mail Boxes Etc.
Appointment with training
To be up to par with such a dynamic and evolving market, it becomes necessary to know the rules, whether you are approaching it for the first time or for those who have already been working in the sector for some time. Logics, trends and strategies will therefore be at the center of the workshops and conferences that will be organized during Salone Franchising ed 2023 Milan https://www.salonefranchisingmilano.com/.
Among the planned initiatives, an Academy area dedicated to those entering the sector for the first time but also to professionals looking for ideas.
Visitors will also have the opportunity to participate in meetings and training seminars during which the best brands in the franchising market will organize thematic sessions and workshops in which different topics will be addressed.