The Salone Franchising Milano 2023 is back, the event dedicated to the world of franchisors and retailers which will take place from 19 to 21 October at the Allianz-Mico in Milan.
With the claim “The future is now, become an entrepreneur!” and a new payoff, the show is ready to welcome those who intend to open a business and offer themselves to the market in a dynamic and winning way.
As recalled by Nicola Bonacchi, director of the Hosted Exhibitions Division of Fiera Milano, this event aims to offer entrepreneurs an opportunity for open and functional discussion to discover new trends with the aim of creating opportunities and sharing. “The new format has allowed us for the first time to have all the Italian trade associations at our side with whom we will collaborate to become a point of reference for the world of retail and franchising”.
A constantly evolving sector
The Salone Franchising Milano 2023 intends to take stock of the current state of the art of the sector, involving the main realities of the sector and expanding its vision to the increasingly multifaceted and hybrid world of retail.
The ecosystem of retail & franchising is in fact in continuous evolution, recent events have greatly changed its characteristics, revolutionizing the balance, opening up to new business models, strengthening some formats and encouraging change. Reaching new boundaries, hitherto unexplored, represents the step that today’s operators will have to take in order to exist tomorrow.
The trade fair project is strengthened by the presence of the sector associations Assofranchising, Confimprese and Federfranchising. Each of them will make their know-how available both in view of the preparation of the event and during the event, with initiatives dedicated to their members and aspiring entrepreneurs.
Salone Franchising Milano 2023: a national reference event
“With a profoundly changed labor market, an event like this is welcome, which aims to bring many people and entrepreneurs closer to the world of franchising” said Dario Baroni, representing Assofranchising.
For his part, Mario Resca, president of Confimprese, hopes that the fair will become the only point of reference for retail operators in Italy. “In 2023, out of an estimated 3,000 openings of new stores by our member companies, around half are franchised. A milestone that testifies to the good stability of the model, a decisive engine for the development of the country which, due to the pandemic, has been forced to look inside, clean up its networks by selecting its partners more accurately”.
Alessandro Ravecca, president of Federfranchising – Confesercenti, also renews the trust of the association in the appointment of Salone Franchising Milano 2023 https://www.salonefranchisingmilano.com/, renewed in format and contents.