PTE January 2023 – PromotionTrade Exhibition is preparing to open its doors from Wednesday 25 to Friday 27 January in pavilion 18 of Fieramilano, Rho. So the event dedicated to advertising objects, gifts, promotional textiles and technologies for customization is back.
While waiting for the inauguration day, online pre-registrations are open for all operators to present the best of products, textiles and machines ready to satisfy any type of promotional need.
Among the targets of PTE January 2023 we should mention sector intermediaries, promotional gift agencies, communication and marketing agencies, printers.
In Fieramilano the world of corporate gifts will be revealed at 360 degrees. From gadgets – objects for the home or materials for the office, but also accessories for the car, games, electronics –, to textile proposals, up to valuable gifts. All designed to satisfy every budget requirement and customizable for every occasion.
Together with HoMi
PTE January 2023 confirms the semi-contemporary (from 26 to 29 January) with HoMi, the Lifestyle Salon https://www.homimilano.com/, which will take place in the neighboring pavilions.
Once again this year, specialists in the promotional and personalization sector will be able to visit the other event with the same ticket, expanding contact and business opportunities. This will also allow the development of new synergies that will create a positive contamination of contents and ideas.
PTE January 2023: sustainability and originality in pole position
The offer is guided by attention to sustainability and greater durability of the object. Peculiarities that concern the care of production, the search for recycled and recyclable materials, sustainable supply chains, which make the world of gifts ever more environmentally friendly.
In fact, a change is also underway in this sector, which sees the offer of green products multiply. Because today sustainability is also increasingly requested by the end customer, it is a mandatory direction for the entire sector.
In fact, at PTE January 2023 https://www.promotiontradeexhibition.it the proposals for objects in recycled plastics or paper, wheat fibre, cork, wood, bamboo, regenerated leather are growing.
Even the world of fabrics follows the same trend whether it’s sweatshirts or t-shirts, beach towels, fashion accessories or home textiles. Research is growing for certified fabrics and production chains that not only embellish the product, but offer one more reason to choose it.
Furthermore, thanks to machines and techniques designed to work on an ever wider range of fabrics, PTE January 2023 -PromotionTrade Exhibition will allow you to discover how products and fabrics can be “blank canvases”. One more possibility to give originality to the product and better convey brands, identities or messages.