Autopromotec 2022 edition becomes “international”

Autopromotec edizione 2022
[:it]Autopromotec edizione 2022[:]

With a share of international exhibitors of around 25%, an important number of buyers and operators from over 30 countries, Autopromotec 2022 edition promises to be an event with a strong European footprint.
The preliminary data recorded by the fair – from 25 to 28 May in Bologna – attest to a strong international component. A feature that is even more interesting when compared to the current global context.

The biennial event dedicated to equipment and the automotive aftermarket that takes place every two years has always made internationality one of its strengths. A factor also due to the strategic levers of the global incoming of an event that is based on a consolidated network of institutional relations.

An important contribution comes from the cooperation with the Emilia-Romagna Region, which, thanks to the fund for the international promotion of trade fairs in the area, will bring about 50 delegates from South America, India, the United Arab Emirates, as well as from Turkey and the Balkans to the fair.

Arrivals from abroad are on the rise

Thanks to the contribution of ICE Agenzia, Autopromotec 2022 edition has been included among the major trade fairs of international importance. Based on this recognition, around 90 delegates from over 30 high-potential markets on all continents are arriving at BolognaFiere.

The renewed agreement with the Enterprise Europe Network, a network active all over the world to support the international promotion of businesses, also offers a further contribution. In fact, at this edition there will be about 20 delegates arriving from Eastern Europe and the Baltic countries.
Parallel to the institutional support, the internationality of this event is also ensured by the inter-associative relationship. This has always been one of the fundamental levers of the event, which boasts close relationships with trade associations not only in Italy but globally.

The percentages in terms of foreign exhibitors outline a map of areas of reference markets characterized by a strong European footprint with, at the forefront, Germany, Poland and Turkey, followed by Spain, France and the Netherlands.
To implement the interaction between companies and buyer delegations present at Autopromotec 2022 edition, the business matching platform will also be available this year. A tool that during the 2019 edition coordinated about 630 qualified B2B meetings with Italian exhibitors. The face-to-face meetings will be organized in a dedicated area within pavilion 22.