International Hardware Fair Cologne has announced the birth of the International Hardware Fair Italy satellite event, which will take place from 5 to 6 May 2023 at Bergamo Fiere.
Koelnmesse brings the Eisenwarenmesse exhibition model to Italy, launching an international project designed to host the hardware, construction, DIY, outdoor and gardening, safety, color, electricity, industrial supplies sectors in odd years.
Gerald Böse, CEO of Koelnmesse, explained the initiative as follows: “The decision to launch International Hardware Fair Italy is in line with our strategy of strengthening Koelnmesse’s global portfolio of events and at the same time responding to the growing demand of the Italian market” .
The new event intends to maintain the German event’s setting, content, style, philosophy, objectives and quality, albeit in alternation of years. An initiative that underlines the great attention of one of the most important organizers of world trade fairs to our country. In addition to being a leading market, in fact, the Italian one represents one of the most attractive squares for events of European caliber.
The choice of the location of International Hardware Fair Italy
Easily accessible, in a strategic position in northern Italy and well connected with all of Europe, Bergamo responds to the development and internationality needs of the new fair.
“For some time we have been gathering precise signals from the Italian and European market for an event that gives the many sectors mentioned the necessary continuity in the relationship with demand – commented Thomas Rosolia, managing director of the Italian branch of Koelnmesse -. We have therefore chosen to take the field and to put all our experience as trade fair organizers into an international exhibition that meets the real needs of the hardware, construction and DIY technical sector. We will endorse the collaboration of institutional partners and leading companies in production and distribution “.
Stands and conferences
The universe of visitors to whom International Hardware Fair Italy https://www.hardwarefair-italy.com/it/home/index.php intends to address is extremely varied. They range from traditional and professional hardware distribution to tools, from large-scale distribution and do-it-yourself signs to paint factories and the resales of building materials. In this list there is no shortage of producers and importers, distributors and decision makers from the world of industry and maintenance, the increasingly important e-commerce platforms, garden centers, purchasing groups, industry, service companies.
To complement the exhibition part, a large and articulated calendar of events.
A calendar where there will be business meetings with major distributors, conferences, demo areas and training workshops with which to explore issues and problems of sectors that are in rapid and continuous evolution.