After two years of hiatus, the live music and entertainment industry from 27 to 29 March will meet at the Rimini MIR Tech Fair, a live entertainment expo organized by the Italian Exhibition Group. The event is dedicated to the entire Light, Sound, Visual, Integrated System & Broadcast supply chain. During the 3 days there is no lack of a schedule divided into moments of entertainment and fun, alternating with more formative and didactic meetings. During the workshops and talks scheduled on the calendar, leading figures from the sector will alternate to explore the new challenges and opportunities of the music industry.
In fact, many guests and well-known names in the sector. Among these Diego Spagnoli, stage manager of Vasco Rossi, Luca Biasetti, stage manager of Kappa Future Festival, the light designer Giovanni Pinna. While in the DJ Zone I spend time with the DJs Prezioso, Luca Agnelli and Damianito.
At MIR Tech for audio, video, lighting and broadcast professionals, the director and TV author Roberto Cenci, who will tell his story and the steps to build the most successful television programs. The meeting “Behind the camera: Roberto Cenci in conversation with Billboard Italia” will be moderated by Tommaso Toma, director of Billboard Italia magazine.
In the year of the resumption of club culture, there was also a tribute to Claudio Coccoluto. During the talk “I do things, dance people”, Sergio Cerruti, president of the Italian Phonographic Association, vp Confindustria Cultura and president of Media, Communication and Entertainment of Assolombarda, will retrace the 40-year career of the artist.
The “Live You Play” space and the rooms for immersive audio
The strength of live music will return to animate “Live You Play”, the historic section which, within MIR Tech www.musicinsiderimini.it, will host the stages for testing the solutions for concerts and live performances. All this is highlighted even more thanks to a special robotic stage, designed to highlight in detail the equipment on stage and those in the back stage. This year’s Live You Play will be divided into five sections. Three represent the heart and continuity of a single format: the area with the large motorized stage and continuous performances by a live band, the AMG Broadcast Pavilion and the Live You Sell commercial section. The other two represent absolute new entries from the point of view of audio systems: the world of immersive audio and the Colonne contest.
Live shows are back
Always a strong point of MIR Tech, even in 2022 the live show could not be missing. Live entertainment will be the protagonist thanks to a robotic stage on which mixers, audio systems and moving virtual shows will alternate that will be enhanced during the performances of the Pop Deluxe band.
A design work and special technological and logistical measures that will allow visitors to test the systems of the best companies in the sector without the need to physically move from one stage to another, facilitating feedback and improving the overall experience.
The Broadcast area is created by AMG, which for the occasion will set up two separate spaces dedicated to live shows and a TV studio, with the realistic reproduction of a real television direction. Through an immersive journey, you will be able to experience firsthand the evolution of materials and the scenographic solutions implemented over the years; the new cutting-edge systems with a great visual impact, and experience first-hand behind the scenes of the best productions.
In addition, professionals and enthusiasts will have access to the Live You Sell space, a “second-hand market” where you can sell or find unmissable opportunities.