From the stands of the biennial Autopromotec international automotive after-sales fair in Bologna from 25 to 28 May 2022, to the track of the Motor Valley Fest in Modena, which will take place from 26 to 29 May. That is, the automotive world meets in the same (more or less) dates.
In fact, next year the Via Emilia will welcome the entire automotive supply chain in a single major event.
The organizers of the two events at work are working for a double appointment of international appeal aimed at creating a direct link between two important supply chains that will meet by involving enthusiasts and professionals from all over the world in the land of engines: ‘Emilia Romagna.
“The synergy between the two events will create a unique event on the international scene: buyers from all over the world will have the opportunity to immerse themselves in a 360-degree experience that unites, for the first time, the entire automotive sector. This was possible thanks also to the commitment of the institutions that strongly believed in this project “.
The news of the new synergy was announced in preview by the president of the Emilia-Romagna region, Stefano Bonaccini, on the occasion of the round table “The secret ingredient to create a supercar”, held at the Dubai Expo. Meeting where representatives of the car and motorcycle manufacturers of the Motor Valley and the organizers of the biennial Autopromotec were present.
This is an extraordinary event capable of attracting visitors and enthusiasts from Italy and every country to Emilia-Romagna, as Bonaccini recalled. An event able to represent the best of the Motor Valley, unique on an international level, with motor manufacturers and brands that have made history.
Together with accommodation facilities, circuits, museums, private collections, artisans capable of restoring every model and companies that are champions of planning and design, production sites that are themselves a wealth of knowledge that can be visited.
The appointment will be a vehicle for the promotion of Made in Italy and will be part of the communication campaign born from the agreement between the Ministry of Foreign Affairs and International Cooperation, ICE Agency for the promotion abroad and the internationalization of Italian companies, the Emilia-Romagna region and Apt Servizi Emilia-Romagna, for the international enhancement of the Italian automotive sector.