Fairs 2021 trade fair sector, normality seems to be approaching.
To support it the data of the Market Watch https://www.marketwatch.com/. According to the report, the global trade show market will reach $ 50 billion in revenue over the next 4 years with an average annual CAGR of over 3%.
Numbers that make us look to the future with more confidence and tranquility. The recent UFI – the Global Association of the Event Industry report confirms the change of course
The report is based on a survey that saw the participation of almost 500 companies in the trade fair sector in 2021 and which highlighted the significant losses in terms of profits of the protagonists of the fair sector: 51% of global companies reported an economic collapse in the course of 2020, and 24% of companies have perceived turnover losses of 50%.
In 2020, the percentage of companies that reported a loss was 59% in South America, 55% in Europe, 51% in Africa and the Middle East, 44% in Asia and the Pacific and, finally, 41% in North America.
In Italy, specifically, the companies in the Fairs 2021 trade sector that have declared decreases in turnover correspond to 44% of the total, or below the average of the global market, which is around 50%.
The Eurostands case history
Also in our country, Eurostands https://www.eurostands.it/ emerges from an operational point of view, among the main players in the sector of stands and exhibition stands. A reality involved in several international events.
Starting with Expo Dubai 2020, which started at the beginning of October. The Angola Pavilion was created for this event, while for Anuga, the leading event in the food & beverage sector, the Cambiago-based company applied the e-Safety operating model for the construction of covid-free stands for Vita Foods and Emo. As regards Italy and in particular the Fairs 2021, the Brianza-based company brought its installations to Host (from 22 to 26 October in Milan), while from 9 to 11 November, again in Milan, it will be at CPhI, dedicated to the pharmaceutical sector.