Eicma 2021 edition will also be the stage for MV Agusta news.
The announcement of the brand’s participation in the next edition of the International Bicycle and Motorcycle Exhibition, scheduled for 23 to 28 November at Fiera Milano in Rho, arrived in the second half of July through a press release from the organizers.
Icon of Italian motorcycling in the world and protagonist of a strategic relaunch plan, which also focuses on the development of new models and expansion into new segments, the confirmation of MV Agusta Motor is one of the most anticipated at Eicma 2021 edition.
Timur Sardarov, CEO of Agusta Motor: «The Milan show is an unmissable fixture for MV Agusta, a prestigious showcase in which to express the style and strength of our Made in Italy, made up of cutting-edge technology and engineering, but also of high craftsmanship and know-how acquired in 75 years of pure passion. At Eicma 2021, over the years, we have presented our most important innovations to the world, and this year too we will not fail to surprise and conquer fans and professionals “.
After MV Agusta comes Suzuki
The confirmation of Suzuki’s participation in the International Cycle and Motorcycle Exhibition in Milan also arrived.
“It is a very important confirmation, which increases the expectations of enthusiasts: Milan is back as the world capital of two wheels and Eicma 2021 will be their party again”: this is the statement by Pietro Meda, president of the show, commenting on the announcement of the presence of the Hamamatsu house.
“The interest and desire that are registered around mobility on two wheels and the passion market connected to it – added Meda – grows with the trust we are gathering from exhibitors and Fiera Milano and this is certainly a very encouraging sign. for the entire supply chain and for enthusiasts who will finally be able to see live the entire offer of the sector in a single moment without the intermediation of something virtual ».
Paolo Ilariuzzi, director of the Motorcycle and Marine division of Suzuki Italy: «Suzuki sees the Eicma 2021 edition as an extraordinary showcase for the entire motorcycle sector. The Milanese event puts motorized two-wheelers in the right light, which – today more than ever – represent the right ally to tackle the issue of individual transport in an effective and safe way “.