Naples will be the city that will host Bluexperience 2021, the first exhibition in Central and Southern Italy entirely dedicated to sustainable mobility. Organized by Action Events, the event will take place from 10 to 12 September in the Mostra d’Oltremare exhibition center in the Campania capital.
With the patronage of the National Automobile Industry Industry Association, the event will dedicate three pavilions respectively to the automotive, light mobility and aftermarket sectors.
In support of the exhibition part, there will be a full calendar of thematic conferences, dedicated to companies and the public.
Three macro areas of Bluexperience 2021 should be mentioned the entire pavilion where car brands, electric motor, hybrid, micro motor, mild hybrid, full and plug-in car manufacturers will have space, with different types of power supply.
Another area of interest for visitors will be that dedicated to electric two-wheelers, a rapidly growing segment on the Italian market. In this space there will be the latest models of light vehicles for urban mobility: from electric bikes to scooters, hoverboards, skateboards, segways and monowheels.
An entire sector will feature the latest news from the aftermarket, a service company for automotive infrastructure, car sharing, spare parts and after-sales assistance.
To complete the Bluexperience 2021 exhibition proposal, test drives, which will take place in a dedicated outdoor area. Here the visitor will be able to appreciate the characteristics of a comfortable, silent and low consumption driving.
Several major players in the international sustainable automotive market have signed up for the first edition of the event. Among these also the Californian company Tesla.
Tesla among the leading companies
Among the main players in the electricity segment in the world, Tesla has in fact chosen Naples and Bluexperience for the exhibition promotion of Model 3, exhibited in the Automotive pavilion.
To give official communication, the general manager of the fair, Milena Mazza: “The participation of the Californian manufacturer demonstrates the attention and value that the Bluexperience 2021 show is assuming. Tesla is among the leading companies in the world market of electric and their participation in our exhibition project highlights how Naples can become the platform of the Italian South Center for the sustainable mobility segment and, at the same time, makes us proud for the work done, giving the first edition of the exhibition an international value “.