It Lab: a new project by Mipel and Lineapelle

IT Lab
[:it]IT Lab[:]

Mipel ( ) and Lineapelle team up and they introduce IT Lab, a new club of leather goods sourcing. The IT Lab project, introduced during the last week at Fieramilano Rho, will start in the next September, from the 23rd to the 25th at the same time of Lineapelle and of the last day of Mipel.

IT Lab arouse by the collaboration between UNIC and Lineapelle that immediately answered positively to the call of Franco Gabbrielli, chairman of Assopellettieri, perceiving the added value that the new format will give to the entire sector.

The IT Lab club has the goal of becoming the reference point for the made in Italy sourcing, a conjunction between producing companies, brands and designers.

“IT Lab is a club of Italian companies specialized in leather goods – Franco Gabbrielli, chairman of Assopellettieri, said- and that produce for big brands. The project arouse from the need of uniting the forces in the sector. We’re studying it with the goal that these companies will be able to get in touch with high level and premium customers. The companies we sensitized with our project answered enthusiastically. The IT Lab club will be made of selected producing companies that have to be good companies with the ability of offering accurate guarantees. We’ll be very strict in the selection”.

Fulvia Bacchi, CEO of Lineapelle, underlined the union of wants and the trade fair synergy and she explained that “Lineapelle immediately joined the IT Lab project and will be by the side of Mipel for the organization, the logistic and the advertising. About the 40/41% of the visitors of Lineapelle came from the leather goods sector”.

The new club has the aim of becoming the reference point of the sourcing and it also wants to enhance the more and more important role of the “contractors”.

Danny D’Alessandro, general manager of Assopellettieri said that “Nowadays there are always more exponents of a sector that combines craftmanship and technology. A sector that often works with very few customers. The majority of these companies work with one or two clients, so they have a high business risk. IT lab becomes a moment when important brands and small designers can find the producers for their collections. The market is following a precise direction: the request of the production for brands”.