Cosmoprof Worldwide: innovation and sustainability

Cosmoprof Worldwide
[:it]Cosmoprof Worldwide[:]

Cosmoprof Worldwide Bologna is the main point of attraction where to discover the latest production technologies presented by the major players of the reference industry. With its exhibitors, moreover, Cosmoprof Worldwide Bologna reserves a particular interest to sustainability with a growing attention to formulations, ingredients and natural packaging, focus on topics such as recycling and use of biodegradable materials.

This feature distinguishes Cosmoprof Worldwide Bologna as the place where networking and business opportunities multiply due to the proximity of Cosmopack lounges (, Cosmo/Perfumery & Cosmetics ( ) – both from 12 to 15 March – and Cosmo/Hair & Nail – Beauty Salon (https:/ww.cosmoprof./la-fiera/-salon)

For 53 years Cosmoprof Worldwide Bologna has been an observatory of national and international trends in the world of beauty. This edition offers an exclusive look at mega trends, technologies and treatments that will revolutionize the industry in the next 10 years. A path that will involve all sectors of the event, accompanying international operators and companies through suggestions and new concepts to better face the challenges of the future.

Last year’s report saw more than 3,000 exhibitors taking part in Cosmoprof Worldwide Bologna, arriving from 70 different countries, distributed over 200,000 square meters of exhibition area and more than 260,000 visitors from 154 countries.

Back to Cosmoprof Worldwide Bologna The Factory, one of the longest running projects of the event. This year is divided into three parts dedicated to three fundamental moments in the life of a beauty product: The Factory, to see live production; The Shop, for transposition on the retail channel; The Salon to test and know the product. Moreover The Factory will present for 2020 a product that will revolutionize the concept of make up.

The beauty industry will be increasingly driven by technological innovation, futuristic formulas, biotechnology and apps, and for this Cosmoprof Worldwide Bologna dedicates the BeautyTech area, located in the Service Centre, heart of the event, to companies in the sector that will present us the products and services of the near future.