Autopromotec discovering the Chinese market

Come è andata Autopromotec 2019
[:en]Grazie all’accordo tra BolognaFiere China e il partner cinese Sinomachint[:]

The organizers of Autopromotec 2019 (, biennial international manifestation of automotive aftermarket and equipment, decided to explore the oriental market promoting a mission with Auto Aftermarket Guangzhou as destination. The event will be on October 11th to 13th in the Chinese county of Guandong. Renzo Servadei, CEO of Autopromotec 2019, declared: “Let the China know your own company can be a winning strategy. China is known as one of the main producers of low cost components and equipment, but it’s also a market where 26 millions of vehicles are registered each year, like Europe and USA together. The maintenance of these vehicles needs high level technologies, like our exposers’ ones”. The goal of the mission of Autopromotec 2019 is to promote the economic relations between the companies that joined the initiative – player of the sector of spare parts, of the gears for garages and of technologies for predictive diagnosis- and the industries of the Asiatic area, in order to inaugurate new commercial exchanges and to enlarge the knowledge of a 26 millions vehicles per year market. 

Thanks to the deal between BolognaFiere China and the Chinese partner Sinomachint, industrial group controlled by the state with interests in the automotive sector, the industries that participat to Auto Aftermarket Guangzhou will be allowed to expose inside a well recognizable and to meet buyers and producers that work inone of the most industrialized of China.

Autopromotec 2019 trend

This initiative confirms the ability in improving the entire automotive and aftermarket sector by Autopromotec 2019 that closed the 28th edition (Bologna on 22nd to 26th May) with results that confirmed the positive trend of previous editions. More than 1.600 companies selected Autopromotec 2019 as showcase to present, often in advance, products and services, with an increase of the 4.4% compared to the 2017 edition. The quote of foreign companies has been the 43%, for a total of 53 countries representatives. The manifestation, with 17 pavilions and 5 outside areas, with a complessive surface of 162.000 square metres,lured almost 120 thousand professional operators (+4,85% vs 2017), that had te chance to meet specialist industries of all the under sectors of thr aftermarket.