Myplant & Garden, at Fiera Milano Rho the fifth edition

Myplant & Garden

Back to Milan Fair Rho Myplant & Garden, with the fifth edition of what is surely the most important international event of the florovivaistic B2B. From February 20th to 22nd, the exhibition has a very rich and intense program: from the outdoor area for the tests of the motorgarden (between 12 and 16), passing through the hundreds of brands on display, and without obviously forgetting the 80 between meetings and events. In addition, 4 new special initiatives (Green Sports, Tree System, Green Bio, Innovation Arena) and the consolidation of some projects (Urban Green Management, DécorDistrict, Garden Center New Trend). Very wide overview of products, services and solutions for the entire sector and the supply chains. Myplant & Garden is also the most suggestive frame for thinking about strategies and regulations, new production and technological innovation, new processes, solutions, visions and markets. A true melting pot, unique in its kind. The calendar of meetings confirms the role of the International Green Show as a great formative moment, and the attribution of CFP by professional associations is also very important. The exceptional program of events, obtained also thanks to the continuous collaboration between Myplant, institutions, universities, companies, publishers, professional associations and associations, is divided into the three days of the event. The range of topics, topics, issues and content of great interest is of interest to anyone involved in the green sector.  In the context of the large program, we recall some specific events organized in collaboration with AssofloroLombardia, AIAPP, ESEM-CPT, EN_Space network, Avatar, CONI, Italian Golf Federation, Paysage: we will talk about construction sites and green works, design and management low environmental impact of sports facilities. The meeting will be held City_Brand & TourismLandscape: Resilient Landscapes, we will talk about Green Economy: green, city and territory, and finally there will be a conference on the avant-garde cycle tracks. In short, a real incubator of ideas, with 45000 square meters in which to admire all kinds of technology, planning, mastery of floral art, déco accessories, catwalks, author installations and new productions. Myplant has collected and relaunched the best horticultural and nursery tradition of the Belpaese, offering an absolute prestigious contest to the international jet-set of the sector, where the excellence of Italian production is compared to the international market. In fact, more than 200 official delegations of confirmed foreign buyers and 120 selected international brands are in fact. In addition, 56 types of foreign buyers, 48 ​​countries from Europe, Asia, Africa and America. If this is not yet sufficient to determine the importance of the fair, remember that there will also be departments of green and urban planning from 11 Italian provinces, municipalities from Switzerland, Portugal and Paris, directors of parks, gardens and national parks from 13 provinces and from the Vatican, hoteliers from the center and northern Italy, sports associations from Lombardy, giants of the major Italian and continental specialized distribution, European luxury hotels: these are the presences already confirmed at Myplant & Garden thanks to the work of joint recruitment of the Salone, the agencies specialized, agents of Fiera Milano, ICE. The official foreign press delegation, in collaboration with Linea Verde, from Austria, Finland, France, Germany, Greece, the Netherlands, Poland, United Kingdom, Czech Republic, Russia, Spain, Switzerland, Ukraine, Hungary, in addition to visiting the event , will conduct guided tours